Vual (Belarus)

Today, the company is a rapidly growing retail chain, consisting of two stores in Minsk and one in the Belarusian city of Brest. All its shops are located in major shopping centers in strategic positions. Each of the chain's stores has a unique approach to its interior design. Decorative details, a spacious layout, interesting displays, and studied lighting create a warm and harmonious atmosphere. Much attention is paid to the shop windows, which vary to highlight seasonal collections, sales and promotions. Lingerie, swimwear, beachwear and legwear are presented on mannequins in the vitrines, as well as on shelves in the sales area. The majority of Vual's customers are young women from 25-to-35 years old. To promote the chain, Vual organizes a variety of activities: fashion shows; events; special drawings for social media fans; and affiliate programs with companies sporting a similar target audience, to name just a few. All shops are constantly updated with new brands and product categories.

Sales Area: 51,5 m2, 63,3 m2, 75 m2.
Among the Brands Offered:
Lise Marie, Anabel Arto, Konrad, DressToUndress, Леди Леда, Bravo, Gabriella, Sisi, Philippe Matignon, Dream Academy, Fajishi