Genius International srl
Pisani Editore SRL

Via Cristoforo Colombo, 1
20094 Corsico -  Milano

Intimoda Edit

Retail

Luxe Lingerie (USA)

13 February 2020

It was in 1993 that architecture and design student Christopher St. James first opened his boutique in downtown San Diego. Three years later, he made the decision to relocate to Beverley Hills, a new, high profile location

Since its arrival in 1996, Luxe Lingerie has become a staple of the retail landscape in Beverley Hills. Sitting just one block west of the iconic Rodeo Drive, the store caters to (often high-profile) residents and visitors alike and prides itself on a service that is high-class and personalized, reflecting the products themselves. A sex-positive, boudoir-style atmosphere is the perfect home for a vast array of both men and women’s underwear, as well as sexy bedroom or lifestyle accessories. The store’s gallery-style décor elevates seduction to an art, with custom-designed vintage lighting fixtures, gothic display cabinets, and sumptuous velvet curtains, eroticism and luxury ooze from the very walls of this intimate space.  A centerpiece of the store: its antique oak and marble sales counter which, at 90 years old, gives an imposing, classy presence, and also serves as an ostentatious bar during in-store events. Deep, honey-colored wood floors and high ceilings add to the feeling of having stepped back in time, into an exclusive, sensual space in which sexuality and fashion are exalted.
We love the mixture of Renaissance-style paintings and modern erotic art adorning the burgundy walls, which highlight the store’s glorious amalgam of old and new, where the eternal thread of sensuality runs from past to present, and suggestively into the future…

Sales area: 750 sq. ft.
Among brands offered:
Lingerie Ajour, Barbara, Bluebella, Clo Intimo, Commando, Cosabella, Curvy Kate, Hanky Panky, Maison Close, Nightlift, Oh La La Cherie, Patrice Catanzaro, TC Intimates,  Timpa Nightwear Clo, Hanky Panky, Maison Close, Nightlift Legwear Maison Close, Veneziana Swimwear Monica Hansen, Sauvage Men's Underwear Gregg Homme Ready-to-wear Commando, Maison Close, Patrice Catanzaro Lifestyle Accessories Ajour, Maison Close

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